Welcome to another Episode of THE Coaches Corner, a Podcast dedicated to helping coaches get more clients, make more money and create a business they love. I’m your host, Lucas Rubix and in this episode we’re diving into mastering copywriting with the copywriting ninja himself, Joey Percia, and talking about how vital good copy is to helping you make more sales (and get more clients) online.
Now if you haven’t heard of or studied copywriting in depth then you’re going to need to listen to this episode so we’ll be diving into the fundamentals of what it takes to create compelling copywriting. and if you have heard of or have dabbled in copywriting before then I’m sure you’ll be able to pick up some bits of value throughout this episode!
Episode Breakdown:
2:18: Meet Joey Percia, the Copywriting Ninja Himself
3:51: Sell more with words
5:30: Do you need to be a good writer to be good at copywriting?
8:32: Long form vs Short Form copy
9:36: How important is good copy to building your online coaching business?
11:32: The importance of creating a Client Avatar to craft powerful copy
13:02: The first rule of copywriting (and getting those sweet clicks)
18:49: Positioning you and your message in a unique way
24:20: Mindset is 80% of it
30:24: What can we learn from your biggest failure?
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Lucas Rubix is the intense looking bearded dude (don’t worry… he’s actually harmless) behind the Coaches Corner, a corner of the internet completely committed to helping passionate coaches like YOU build, launch and grow their successful coaching businesses.
Having built multiple coaching businesses (both offline and online) in a wide variety of niches, his primary focus these days (when he’s not interviewing top coaches, influencers and celebrities on the Coaches Corner podcast) is helping coaches like YOU create a business that predictably generates leads, attracts new clients and, most of all, creates true freedom from the treacherous 9-5.
Visit www.LucasRubix.com and get full access into the 6 Figure Coach Academy, listen to a few episodes of the Coaches corner podcast while you’re at it and feel free to connect with him on Instagram @LucasRubix
And if you’re a passionate coach who’s looking for a helping hand in building, launching and growing your coaching business (and attracting all the perfect clients you’ve ever imagined) book your Free Discovery Call HERE and see how Lucas can help you build the coaching business of your dreams!